Privacy Policy

Effective Date: 9/12/2025
Last Updated: 9/12/2025

1. Introduction
This Privacy Policy describes how PrizeTrail ("we," "our," or "us") collects, uses, and protects your information when you use our mobile application and related services (collectively, the "Service").
By using PrizeTrail, you agree to the collection and use of information in accordance with this Privacy Policy.

2. Information We Collect

2.1 Personal Information
Account Information: Display name, email address, password, and account credentials
Profile Data: Step goals, notification preferences, and app settings
Authentication Data: Encrypted login credentials and session tokens
Health Data: Step count

2.2 Health and Fitness Data
Step Count: Daily, weekly, and monthly step measurements from HealthKit
Activity Data: Walking distance, step goals, and achievement progress
Usage Patterns: App interaction data, feature usage, and session duration

2.3 Rewards and Game Data
Points and Credits: Earned step points, bonus points, and credit balances. Point & points and credit & credits refers to the PrizeTrail in-game currencies only.
Challenge Progress: Completed challenges, streaks, and achievement status
Spin Activity: Wheel spin history and reward claims
Subscription Status: Premium membership status and billing information

2.4 Technical Information
Device Data: Device type, operating system version, and app version
Analytics: App performance, crash reports, and feature usage statistics
Location Data: None

2.5 Communication Data
Support Interactions: Customer service communications
Marketing Preferences: Opt-in status for promotional communications

3. How We Use Your Information

3.1 Core App Functionality
Track and display your steps and achievements
Calculate step points based on your activity. Step points are used to win credits, and credits are used to purchase rewards
Sync data between your iPhone and Apple Watch
Provide personalized challenges and goal recommendations

3.2 Account Management
Create and maintain your user account
Authenticate your identity and secure your data
Process subscription payments and manage premium features
Send important account notifications and updates

3.3 App Improvement
Analyze usage patterns to improve app performance
Develop new features and enhance existing functionality
Troubleshoot technical issues and bugs
Conduct research for product development

3.4 Communication
Send notifications about achievements, challenges, and rewards
Provide customer support and respond to inquiries
Share updates about app features and policies (with consent)

4. Data Sharing and Disclosure

4.1 We Do Not Sell Your Data
We do not sell, rent, or trade your personal information to third parties for marketing purposes.

4.2 Service Providers
We may share data with trusted third-party service providers who assist us in operating the app:
-Cloud Storage: For data synchronization and storage
-Analytics: Aggregated usage data for app improvement
-Payment Processing: Subscription billing and payment verification
-Customer Support: Support ticket management and communication

4.3 Legal Requirements
We may disclose your information if required by law, legal process, or to:
-Comply with court orders, subpoenas, or regulatory requests
-Protect our rights, property, or safety
-Investigate potential violations of our Terms of Service
-Prevent fraud or illegal activities

4.4 Business Transfers
In the event of a merger, acquisition, or sale of assets, user information may be transferred as part of the transaction. We will notify users of any such change in ownership.

5. Data Security

5.1 Security Measures
We implement industry-standard security measures to protect your information:
-Encryption: Data is encrypted in transit and at rest
-Access Controls: Limited access to personal data on a need-to-know basis
-Authentication: Secure login systems and session management
-Regular Updates: Security patches and system updates

5.2 Health Data Protection
Health and fitness data receives additional protection:
-HealthKit data remains on your device unless explicitly shared
-Encrypted transmission of health data to our servers
-Compliance with applicable health data protection regulations

6. Your Rights and Choices

6.1 Data Access and Control
View Your Data: Access your personal information through app settings
Update Information: Modify your profile, goals, and preferences
Export Data: Request a copy of your personal data
Delete Account: Permanently delete your account and associated data

6.2 Communication Preferences
Push Notifications: Control notification types and frequency in app settings
Marketing Communications: Opt out of promotional emails and messages
Data Processing: Withdraw consent for certain data processing activities

6.3 HealthKit Permissions
Health Data Access: Manage HealthKit permissions through iOS Settings
Data Sharing: Control what health data is shared with PrizeTrail
Revoke Access: Remove PrizeTrail's access to HealthKit data at any time

7. Data Retention

7.1 Active Accounts
We retain your data while your account is active and as needed to provide services.

7.2 Account Deletion
When you delete your account:
-Personal data is permanently deleted within 30 days
-Some data may be retained for legal compliance or fraud prevention
-Aggregated, anonymized data may be retained for research purposes

7.3 Inactive Accounts
Accounts inactive for 2+ years may be deleted after appropriate notice.

8. Children's Privacy
PrizeTrail is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will take steps to delete it promptly.

9. International Data Transfers
Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your data during international transfers.

10. Changes to This Privacy Policy
We may update this Privacy Policy periodically. We will notify you of significant changes through one or more of the following:
-In-app notifications
-Email notifications (if you've provided an email address)
-Prominent notice on our website or app
Continued use of the Service after changes take effect constitutes acceptance of the updated Privacy Policy.

11. Contact Information
If you have questions about this Privacy Policy or our data practices, please contact us:
-Email: hello@prizetrailapp.com
-Website: www.PrizeTrailApp.com
For data protection inquiries, please include "Privacy" in your subject line.

12. Region-Specific Rights

12.1 California Residents (CCPA)
California residents have additional rights under the California Consumer Privacy Act, including the right to know what personal information we collect and how it's used, the right to delete personal information, and the right to opt-out of the sale of personal information.

12.2 European Residents (GDPR)
European residents have rights under the General Data Protection Regulation, including the right to access, rectify, erase, restrict processing, data portability, and to object to processing of personal data.
To exercise these rights, please contact us using the information provided above.

This Privacy Policy is effective as of the date listed above and applies to all users of the PrizeTrail application.